My Work
Things I’ve Had to Figure Out
A collection of problems that required more than implementation, from untangling complex operations to turning an uncertain business idea into a working system.
Client: PT Sinergi Sukses Mobilindo.
Year: 2022 - 2026
Nationwide ERP for a Samsung & Xiaomi Distributor
A business critical ERP spanning inventory, finance, purchasing, sales, reporting, and partner management across distributed branches. The challenge was making diverse daily operations behave as one coherent system without losing the realities of each operation.
- · ±Thousands daily transactions
- · ±Billions IDR monthly volume
- · ±Hundreds operational hours saved per month
- · Serial level inventory traceability
- · Automated accounting workflows
- · Automated BCA payment reconciliation
- · Automated e-Faktur reporting
- · Cross module reporting engine
- · Reduced audit and reconciliation risk
View Case Study
Client: The Private Gym.
Year: 2025
Booking Platform for a Private Gym
A booking and operations platform for a staffless private gym service. The challenge was connecting bookings, payments, room access, and automation into one reliable flow while validating the business before adding unnecessary complexity.
- · ±240 bookings processed/month
- · 14 days from concept to first transaction
- · Staffless business operation
- · Booking to payments digitized
- · Integrated environmental controls
- · Dashboard, mobile web, and mobile app
View Case Study
ARCHIVED
Client: PT Sumber Wahana Sejahtera.
Year: 2019
Turning a Retail Network Into a Logistics Network
A logistics platform enabling customers to send and collect packages through thousands of Alfamart, Alfamidi, and Dan+Dan locations across Indonesia. The challenge was connecting a distributed physical network with the digital workflows needed to make shipping fast, trackable, and easy to use.
Client: Indika Group.
Year: 2019
Turning a Radio Station Into a Digital Media Platform
A digital experience bringing live radio, programming schedules, curated articles, podcasts, photos, and videos into one place for Jakarta’s young listeners. The challenge was extending a broadcast first experience into an always on digital platform without losing the immediacy and personality of radio.
Client: PT Media Urban Asia.
Year: 2019
Digital Media Platform Built Around What People Care About
A digital media platform bringing news, trends, lifestyle, entertainment, video, and social content into one experience for millennials and Gen Z. The challenge was turning a growing mix of content and media formats into a cohesive platform where people could discover, consume, and engage with what mattered to them.
Client: PT Computech Integrasi Abadi.
Year: 2018
Connected Health Platform for Personal Health Tracking
A connected health platform combining smartband data, mobile software, and health analytics to turn everyday activity into a measurable health score and personalized health report. The challenge was turning continuous streams of activity and health data into something meaningful.
Client: PT Tafern Indonesia Perkasa.
Year: 2017
Making Specialized Services Easy to Discover and Book
A mobile marketplace connecting independent service providers with people looking for lifestyle, creative, home, and personal services. The challenge was turning highly varied services into a simple experience for discovering providers, discussing what was needed, booking, and completing transactions.
Client: PT Hood Digital Asia.
Year: 2017
Turning Sneaker Culture Into a Marketplace
A community driven marketplace where sneaker enthusiasts could upload, discover, buy, and sell sneakers with people who shared the same passion. The challenge was bringing commerce and community together in a simple experience built around discovery, trust, and participation.
Client: PT Sisesa Pramono Amanah.
Year: 2016
Bringing Syar’i Fashion Into a Modern Digital Experience
A digital commerce experience for SI.SE.SA, an Indonesian fashion brand offering syar’i ready to wear collections from everyday to formal styles. The challenge was translating its distinctive aesthetic, premium positioning, and constantly evolving collections into an online experience that made discovering the right style feel effortless.